{"product_id":"houjicha-powder-medium-roast","title":"Houjicha Powder Medium Roast - Roasted Japanese Tea Powder from Uji, Kyoto","description":"\u003cstrong\u003eBreadcrumb:\u003c\/strong\u003e Home \u0026gt; Japanese Tea \u0026gt; Houjicha \u0026gt; Houjicha Powder Medium Roast\n\u003cstrong\u003eHoujicha Powder Medium Roast - Roasted Japanese Tea Powder from Uji, Kyoto\u003c\/strong\u003e\n\u003cp\u003eHoujicha Powder Medium Roast is a finely ground houjicha powder from Shogyokuen, Uji, Kyoto - the softer counterpart to the Deep Roast. Medium roasted for a gentler caramel and less smoky character, it is better suited to delicate latte menus, lighter dessert applications, and customers who want houjicha's warmth without the intensity of a full deep roast. Low caffeine. Clean and smooth in milk. The right choice for cafés that want a versatile houjicha powder that can serve a broad customer base.\u003c\/p\u003e\n\u003ch2\u003eAbout Houjicha Powder Medium Roast\u003c\/h2\u003e\n\u003cp\u003eThe medium roast level preserves more of the green tea base's fresh, grassy undertones while still delivering houjicha's characteristic toasty warmth and caramel sweetness. It is noticeably softer than the Deep Roast - less smokiness, more sweetness, and a gentler overall presence in the cup. In applications where the houjicha should complement rather than dominate - a delicate custard, a light afternoon latte, a soft cake - Medium Roast is the more appropriate choice.\u003c\/p\u003e\n\u003ch2\u003eTaste Profile\u003c\/h2\u003e\n\u003cstrong\u003eMouthfeel (in latte):\u003c\/strong\u003e Light to medium, smooth\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Short to medium, gently sweet\n\u003cstrong\u003eRoast character:\u003c\/strong\u003e Soft caramel, light toasty warmth, subtle smokiness\n\u003cstrong\u003eFlavor Notes\u003c\/strong\u003e\n\u003cp\u003eMedium Roast Houjicha Powder delivers a soft, caramel-forward character in milk. Toasty warmth is present but gentle - not assertive. A light, underlying grassiness from the green tea base adds freshness and lifts the sweetness. The overall profile in a latte is smooth, warming, and accessible - a cup that is inviting without being challenging.\u003c\/p\u003e\n\u003ch2\u003eHow to Use Houjicha Powder Medium Roast\u003c\/h2\u003e\n\u003cstrong\u003eLatte:\u003c\/strong\u003e 3-5g per 150ml steamed milk. Dissolve powder in a small amount of hot water before adding milk.\n\u003cstrong\u003eIced latte:\u003c\/strong\u003e 3-5g dissolved in 30ml hot water, poured over ice and topped with cold milk.\n\u003cstrong\u003eBaking:\u003c\/strong\u003e Lighter dessert applications - custards, mousse, light cakes, and cream-based desserts where a subtle houjicha note is wanted.\n\u003ch2\u003eComparison\u003c\/h2\u003e\n\u003cp\u003eSofter than \u003ca href=\"\/products\/houjicha-powder-deep-roast\"\u003eHoujicha Powder Deep Roast\u003c\/a\u003e - less smoky, more delicate. The right choice when the latte menu targets a broader audience or the baking application calls for restraint. Both products start from the same Shogyokuen Uji base - the difference is purely in the roast level.\u003c\/p\u003e\n\u003ch2\u003eSizes \u0026amp; Packaging: 100g, 250g, 500g, 1,000g from THB 395 per 100g.\u003c\/h2\u003e\n\u003cstrong\u003eFAQs:\u003c\/strong\u003e Same as Houjicha Powder Deep Roast with roast-comparison FAQ adjusted.\n\u003cstrong\u003eRelated Products:\u003c\/strong\u003e \u003ca href=\"\/products\/houjicha-powder-deep-roast\"\u003eHoujicha Powder Deep Roast\u003c\/a\u003e | \u003ca href=\"\/products\/premium-houjicha\"\u003ePremium Houjicha\u003c\/a\u003e | \u003ca href=\"\/products\/genmai-powder\"\u003eGenmai Powder\u003c\/a\u003e","brand":"Shogyokuen","offers":[{"title":"100g","offer_id":47868860432541,"sku":"SHO-HJP-LIR-100P","price":554.0,"currency_code":"THB","in_stock":true},{"title":"250g","offer_id":47868860465309,"sku":"SHO-HJP-LIR-250P","price":1231.0,"currency_code":"THB","in_stock":true},{"title":"500g","offer_id":47868860498077,"sku":"SHO-HJP-LIR-500P","price":2188.0,"currency_code":"THB","in_stock":true},{"title":"1000g","offer_id":47868860530845,"sku":"SHO-HJP-LIR-1000S","price":3890.0,"currency_code":"THB","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0347\/1228\/9412\/files\/Houjicha-light-roast-uji-100g.jpg?v=1777113203","url":"https:\/\/store.chaseki.com\/products\/houjicha-powder-medium-roast","provider":"Chaseki Specialty Matcha","version":"1.0","type":"link"}